A single YouTube video can cost $1.9 million to produce, compared with $200,000 a minute for a standard TV spot. (The most expensive ad in this year’s presidential race, however, was paid for solely by the Democratic Party.)
By contrast, a campaign could have a more expensive commercial, such as a commercial for a new Apple product, which can run around ten times more often in commercials than a one minute ad.
In some instances, campaign ads feature no dialogue at all. In others a campaign ad may have a sound bite of a candidate speaking, and another that might be an analysis of the audience and a voiceover for that audience’s own voice.
An American public with access to the Internet is unlikely to be able to tune into a campaign commercial for nearly 20 minutes without knowing what is being said in the commercial.
How do I choose which campaign ads to watch?
Most candidates use at least two campaign ad formats: a single-camera video and a long form clip, which often has lots of dialogue but which has the advantage of a shorter duration.
Most campaigns also offer viewers options on which campaign ad format you would like to see.
The candidates’ campaigns usually offer more than one format for viewers to determine.
This is the year of the cat, right? It will be the year of the cat from now on.
We are just getting ourselves prepared. I mean, it’s not like we weren’t preparing. The world is full of cat photos. Most of them are so pretty that you’ll be in tears by the end of them. Here are the best.
You can keep up with the cats of the world at Twitter and Pinterest.
In the midst of a string of brutal attacks, the Syrian Arab Army (SAA) continues its counteroffensive against the Takfiri terrorists of the Islamic State of Iraq and the Levant (ISIL), as well as the Liwa al Islam Regiment’s battle plan against the Daash terrorist group.
The Syrian Armed Forces’ counteroffensive to retake the villages of Sukkari and Azaz in the northeastern countryside of Aleppo countryside continued on Saturday, resulting in the destruction of a number of the Takfiri terrorists’ improvised explosive devices (IEDs) and several vehicles used to transport them.
A military source, speaking on condition of anonymity, stated, “Our fighters are currently moving towards the northern bank of the Euphrates River, which is close to the villages
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