A: A skill is basically a general or abstract idea of skill. Like chess, or any other sort of game, there is skill associated with it. What makes a guy a good chess player? A lot has to do with instinct and mental acuity, a lot has to do with experience.
It’s the same type of system as in the martial arts — you have to practice a few times a day, in addition to knowing the moves and how to perform them in competition, you have to have those innate ideas. They’re innate thoughts which are actually stored within our bodies somewhere. They can’t be consciously created, but they can be subconsciously transferred or programmed.
So there’s not any skill level that is a requirement, other than knowing the general rules of competition.
Q: Your company is making new models of shoes — how does your company’s brand image carry over from one model to the next?
A: For those who aren’t familiar, the company is called Kith, for both the name of the model and the name of shoe. The idea behind the company is to make shoes that are comfortable, look good and feel good. Their latest models are known around the world, with Kith having produced about 2 million pairs of shoes in total. That’s a huge accomplishment.
Q: How much product do you sell each month?
A: We have sold 3.45 million pairs of Kith shoes so far, but we’ll be working with another shoe company to release that number.
Q: Does every pair you sell have to come off the shelf?
A: No, it’s more like the whole package. If somebody buys two pairs it means they have one brand, they have another brand of shoes, they may be wearing their brand with another brand. So we are not only selling Kith shoes, but also shoes wearing other brands. These are only the shoes we sell, though. We sell hundreds and hundreds of other brands which we have yet to announce publicly.
Q: I read somewhere that you have created a new type of sock that lasts longer than other brands’ products. Can you give me an example?
A: First we have a unique design called the ‘Futura’ sock, which goes from a light grey to grey and then back again. It lasts 15 days. It uses polyester fibers, which have twice as many fibers as cotton. The fibers are actually woven on a computer, so
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