Start by starting your own channel. When I’m not on my work, I run a small studio, which consists of myself, two partners (one programmer and one graphics artist), an audio engineer, and a videographer. I can shoot videos for a variety of projects for freelance clients, and as long as I don’t get paid more than $500 per video, it’s only fair that you don’t either. In many ways, it’s also pretty much the same as my work-in-progress videos. Most of us have done the same thing that you do: you start a project, make videos for it, and then you start releasing them.
You can do the same with yours so long as you don’t pay more than your YouTube royalty, and that royalty comes from the amount of revenue you generate on your channel, not the video. When I started, my royalty was 25% per video, though the royalty on my best video (for example) is 60%. The reason why you have to pay this much is because you should never make a video that you wouldn’t have made if you were making money. But the best way to make money is by selling merchandise and subscriptions – and this is where you can start to create your own revenue streams.
I started with a simple rule: I would never be one of those YouTube YouTubers who didn’t offer a subscription service to viewers, or to listeners. You just make money by playing videos for free to your viewers and selling merch that you get from them. So I started to make videos to help my listeners learn to code faster by explaining how it’s a huge time saver. Some of my viewers started buying a bunch of my coding books for their children using PayPal, which led to them buying my programming courses for their kids using my affiliate program (the program requires 30% affiliate payments with PayPal and 10% through my own Amazon affiliate programs). If I wanted to take the money I made when people subscribed to my courses and buy merchandise, it was too much work. As an aside, I’m just as guilty of this as anyone else with the exception of the videos I make to create more content for my podcast (my goal is to get at least 20 hours a week of new content).
For more information on Patreon and how to use it, check out my guide here. And of course, don’t forget to sign up for my newsletter.
What other websites can you recommend for learning how to make videos?
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